Product Marketing Manager Required (Fully Remote)

Access everything. Kisi builds mobile access systems that let businesses access, share and monitor their physical spaces. We envision a world in which access is fully digitized, easy to manage, and not constrained by keys, cards, fobs or transponders. We offer state of the art apps that make sharing as convenient as entering an email address.

We're looking for someone who's genuinely interested in becoming part of our mission to disrupt a century old industry!

Project Scope:

  • Refine core audience persona, competitive positioning
    • Outcome: Refined positioning document
  • Review competitive landscape
    • Outcome: Competitive FAQ, competitive positioning
  • Develop key messaging, value proposition and a consistent narrative around the Kisi products and features
    • Outcome: Documented core messaging
  • Strategize demand generation campaigns or improvement actions
    • Outcome: 2 demand generation campaigns for existing leads
  • Develop concept for sales enablement library
    • Overview of materials needed for sales enablement
  • Bonus: Win/Loss analysis of funnel and qualified leads
    • Refined input for persona / positioning

Requirements

  • 3+ years experience in SaaS or IT focused technical marketing or product marketing
  • Successfully launched and positioned products to an IT audience
  • Experience with CRM and digital marketing tools and techniques
  • Previous consulting or project based experience
  • Strong analytical and project management skills
  • Ability to produce goal oriented roadmaps and campaigns to drive leads
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